About
A simpler way for installers to buy enquiries
Home Service Installs is a UK lead-generation service for specialist installation companies. We build a dedicated campaign landing page, run local Facebook and Instagram advertising, and send the resulting enquiries directly to the installer.
Photo of James — coming soon
Why it exists
Home Service Installs was created by James Green, a paid-advertising specialist who already works with businesses on customer acquisition. James hasn't fitted a garage door or hung a gate in his life — that's your department. What he does know is how to get the right advert in front of the right homeowner in the right postcode, and how to work out whether the resulting enquiries are worth what they cost.
Talking to installation companies, the same pattern kept coming up. The marketing was either an agency wanting to rebuild everything first, or a lead platform selling the same homeowner to four companies at once. Neither is a great deal if you install things for a living.
So Home Service Installs strips it back to three questions: what jobs do you want, where do you want them, and are we generating them at a cost that makes sense?
James also runs Evergreen Growth, a UK paid advertising and B2B marketing agency. Home Service Installs is a separate, deliberately narrower service built only for specialist installers.
How the work actually runs
Local Jobs has a clear division of labour. One side of it is ours, one side is yours, and neither of us needs the other to be a marketing expert.
What James handles
- Building the campaign landing page for your jobs and your areas
- Writing and running the Facebook and Instagram campaigns in your own ad account
- Deciding which postcodes get spend, and adjusting them as results come in
- Working out what each enquiry costs you — and saying when that number needs improving
- A monthly conversation about the numbers that matter: enquiries, quotes, jobs, cost
What you handle
- Answering enquiries the way you'd want a tradesperson to answer yours
- Quoting the jobs and doing the work
- Telling us when your diary is full — we slow the spend or widen the area
- Deciding month by month whether it's worth it, because nothing locks you in
The details of each step are on the how it works page, and the installation categories page lists what we currently run campaigns for.
What jobs would you like another five of?
Local Jobs is £850 a month, rolling, with no setup fee — plus a recommended £500 a month of Meta advertising paid straight to Meta from your own account. Answer seven quick questions and we'll tell you honestly whether it fits your business.